Project Slaby & Associates
Explore the Website Design
Each website in our portfolio is custom-built to meet the specific needs of our clients. We conduct thorough marketing and graphic research to ensure the sites are not only visually appealing but also profitable.
Old website
new website
About the client
Slaby & Associates
Project Overview
A custom website was created for Slaby & Associates, a Verona-based commercial real estate and brokerage firm with over 20 years of industry expertise. The goal was to highlight their unique, client-focused approach that combines real estate services with deep knowledge of commercial construction. The new site presents their full range of offerings, including property management, leasing, sales, investment services, and land development guidance, all designed to support clients in building, expanding, or relocating their business.
Challenges We Faced:
The primary challenge was to design a website that clearly communicates the dual strengths of Slaby & Associates: commercial real estate expertise and commercial construction insight. Because each agent works with only a limited number of clients at a time, it was important to reflect this personal and focused approach through clean layouts, easy navigation, and a clear structure. We needed to organize a high volume of service categories and listings while maintaining a simple, intuitive user experience that feels professional and client centered.
The Results:
The final website delivers a polished and informative platform that strengthens the digital presence of Slaby & Associates. After launch, the firm experienced increased inquiries from property owners, investors, and businesses seeking commercial space. The improved layout, streamlined navigation and updated service presentation helped reinforce the company’s reputation as a trusted partner for buying, leasing, managing and developing commercial real estate in the greater Madison area. The new site now serves as a powerful tool for showcasing their listings and supporting long-term client relationships.
Our Process
1
Research and Planning
We took the time to understand IMA’s target audience, the services they offer, and their unique value proposition.
2
Design and Development
Crafted a modern and responsive design that reflected IMA’s branding and creative expertise.
3
Content Creation and SEO
Developed optimized content and incorporated SEO strategies to ensure the website performed well in search results.
4
Testing and Launch
After rigorous testing, we launched a high-performing website that seamlessly engages potential clients.
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