Legacy Acres
Explore the Website Design
Each website in our portfolio is custom-built to meet the specific needs of our clients. We conduct thorough marketing and graphic research to ensure the sites are not only visually appealing but also profitable.
new website
About the client
Legacy Acres
Project Overview
A custom, high-converting website was developed for Legacy Acres, an exclusive 35-acre residential development featuring 21 generously sized estate lots ranging from 1 to nearly 2 acres in Springfield Township, Wisconsin. Developed by Grobe/Roehl Development, the community combines rich local history with modern luxury living. The primary goal was to showcase the property’s unique heritage, sweeping hilltop views, preliminary luxury home plans, and proximity to top-tier schools, offering prospective buyers and builders an immersive platform to explore available lots and development guidelines.
Challenges We Faced:
The key challenge was to effectively combine emotive storytelling with practical technical data for prospective buyers and custom home builders. We needed to highlight the heartwarming history of the land tracing back to the Acker family farm while seamlessly presenting intricate site details. This included dynamic site maps, HOA/DRC architectural standards, stormwater management plans, detailed lot pricing, and extensive 5,000+ sq. ft. featured home plans with floor breakdowns. Presenting all this legal, architectural, and historical information in a refined, easily digestible layout was essential to driving direct sales inquiries.
The Results:
The new website provides a visually stunning and highly structured platform that perfectly reflects the prestige of the Legacy Acres community. After launch, the site significantly boosted engagement from high-net-worth buyers and custom home builders, simplifying the purchasing journey through downloadable HOA documents, aerial site plans, and direct agent contact tools. By effectively pairing compelling local heritage with transparent property information, the platform successfully accelerated lot inquiries and strengthened Grobe/Roehl Development’s position as a premier land developer in Dane County.
Our Process
1
Research and Planning
We took the time to understand IMA’s target audience, the services they offer, and their unique value proposition.
2
Design and Development
Crafted a modern and responsive design that reflected IMA’s branding and creative expertise.
3
Content Creation and SEO
Developed optimized content and incorporated SEO strategies to ensure the website performed well in search results.
4
Testing and Launch
After rigorous testing, we launched a high-performing website that seamlessly engages potential clients.
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